What Is Your Internet Influence?

Do you have Klout? Yes, I spelled it correctly. There is a new website for all of you who use social media to grow your personal or business results. Klout has developed a methodology using over 35 variables of Facebook and Twitter to measure things such as true reach, amplification probability, and network score.

True Reach is the size of your engaged audience and is based on those of your followers and friends who actively listen and react to your messages.  Amplification Score is the likelihood that your messages will generate actions (retweets, @messages, likes and comments) and is on a scale from 1 to 100.  Network score indicates how influential your engaged audience is and is also on a scale from 1 to 100.  The Klout score is highly correlated to clicks, comments, and retweets. (source: Klout)

As social media expands as a mechanism for growing new customers, business owners out there need to pay attention to websites like Klout.  Shouldn’t your business know the following?

  • Who are your most influential customers?
  • Who are the influential people in your industry and geographical location
  • Find out all over the world who is talking about your brand & how much internet reach they have
  • Maximize your own influence and build positive conversations about your brand

You can end up using this personally or for your business. There are many different ways to market, and the internet can really provide you with key information that can allow you get to more of the people you want to meet.  Check out www.klout.com today to find out your influence and reach on the net. Follow @Klout on Twitter.

oXYGen Financial, Inc. co-CEO Ted Jenkin  is one of the foremost knowledgeable professionals in giving financial advice to the X and Y Generation.

Ted Jenkin, CFP®, AAMS®, AWMA®, CRPC®, CMFC®, CRPS®
Co-CEO and Founder oXYGen Financial, Inc.

Follow Us on Twitter – @oXYGenFinancial and @TedJenkin

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About the author  ⁄ Ted Jenkin @ Your Smart Money Moves

Ted Jenkin @ Your Smart Money Moves


My friends and family all think I’m a workaholic, but I say I’m just a guy that loves to help people do better in life.

My mother is still the only one that calls me by my real name Theodore Michael, my wife calls me Teddy, but for the rest of you it is just plain old Ted.

Ever since I was a little kid, I always loved money and being an entrepreneur. In fact, I still have cassette tapes of me talking to my grandmother at the age of five and my mother tells me all the time how much I played with money as a kid...

Read More About Ted Here

Ted Jenkin is a frequent guest columnist for the Wall Street Journal and Headline News Weekend Express. He is the co-CEO of oXYGen Financial. You can follow him on LinkedIn @ www.linkedin.com/in/theceoadvisor or on Twitter @tedjenkin.

Securities offered through Kestra Investment Services, LLC (Kestra IS), member FINRA/SIPC. Investment advisory services offered through Kestra Advisory Services, LLC (Kestra AS), an affiliate of Kestra IS. oXYGen Financial is not affiliated with Kestra IS or Kestra AS. Kestra IS and Kestra AS do not provide tax or legal advice.

The opinions expressed in this commentary are those of the author and may not necessarily reflect those held by Kestra Investment Services, LLC or Kestra Advisory Services, LLC. This is for general information only and is not intended to provide specific investment advice or recommendations for any individual. It is suggested that you consult your financial professional, attorney, or tax advisor regarding your individual situation. 

Background and qualification information is available at FINRA's BrokerCheck website.


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