The names of two very famous magazines are front and center on the racks of grocery and book stores all across the country. Those two names are Time Magazine and Money Magazine. As I’ve learned over the years, time and money are two really interchangeable parts and it is usually tough to have to both at the same time. In a famous Eagles song they sing, “You can spend all of your time making money, or spend all of your money making time”.
With the proliferation of the internet, we are often encouraged to sign up for services with different companies on line that are supposed to offer us services or deals that can save us time or money. These range from our MP3 players to coupon sites to the colleges we attended.
If you are like me, many days I open my e-mail and wonder how I got on the newsletter list which sits in my e-mail box that particular day. In fact, some days I get in the nature of 40 to 50 different solicitations or invitations to things I can’t remember ever subscribing to in the past. If you actually take the time to open up all of these, you can cost yourself a lot of money by chewing up the time in your job or business where you make your real money.
You may know this, but it is important to remind yourself that when you subscribe to any new service from your cell phone to your car dealer that you carefully read the fine print of the boxes at the bottom of the page before you click ACCEPT. The reason is that marketing companies have become very smart. They realize that if the boxes are pre-checked, the majority of the people won’t uncheck the boxes. This means they agree to get that newsletter, deal, promotion, or subscription to some other advertisement to the e-mail on record. This means you must UNCHECK the box. If you don’t, then prepare to waste a lot of time (remember: time=money) sorting, reading, and cleaning up e-mails.
Go back to work this week and begin to start unsubscribing to the things you don’t want to read versus the ones that you do want to read. It’s risky telling you this as I hope Your Smart Money Moves adds real value to your bottom line every year. I know most of the e-mails you get from the boxes you didn’t uncheck in the past don’t add money to your bottom line. They simply chew up your time. The tip today is that one or two extra hours a week it takes to go through those e-mails can actually add an additional week of productivity to your job which can help you make more money in the long run. So start UN-checking today!
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Ted Jenkin, CFP®, AAMS®, AWMA®, CRPC®, CMFC®, CRPS®
Co-CEO and Founder oXYGen Financial, Inc.
Phone 1.800.355.9318 or 770.777.0427
oXYGen Financial, Inc. co-CEO Ted Jenkin is one of the foremost knowledgeable professionals in giving financial advice and Smart Money Moves to the X and Y Generation.
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