September 29th is National Coffee day and McDonald's is going to be Lovin' It. If you drink coffee, you're going to be Lovin' It too. The fast food chain will be giving away free small McCafe coffee during breakfast for the two weeks leading up to National Coffee Day. While you and I are going to be lovin our SmartMoneyMoves, saving money for a couple of weeks; McDonalds is going to be smiling all the way to the bank. This is the second time they have done a two week coffee give away. At their spring event they gave away millions of cups and the huge success brought in many new customers. The company has found that those coming for the free coffee, will also buy other breakfast items. Their breakfast items are very profitable for them, so free coffee actually nets them millions.
And if you get hooked on their flavor, soon you will see thru Kraft both McCafe whole bean and K-cup options in your local grocery stores.
Tell us your money saving McCafe story on twitter @oXYGenFinancial ; use the hashtag #SipandTell and McDonalds might surprise you with custom gifts and experiences to help start their morning off right.
Written by: Van Pappas CFP®
Vice President and Private CFO™, oXYGen Financial, Inc.
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