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How To Use Periscope In Your Business

If you have not been paying attention over the last year, a new app call Periscope (bought by Twitter in 2015) is gaining a lot of popularity.  This is a live streaming application.  Users can broadcast a live feed from their mobile device.  The company has not released its current number of users, but they have access to parent company Twitter’s 310 million users.  Their blog site states that over 200 million broadcasts have been streamed and over 110 years of live video are watched every day. So what can you do to integrate this technology into your business. Start by taking viewers behind the scenes of your business. People like to connect on a personal level.  Interacting with your customers and prospects to show them how your business works gives them a glimpse of who you are. Invite customers to have a live conversation. One of the features of Periscope is that viewers can leave real-time comments.  Hold a ...

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